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How to Create Your Own Video-on-Demand (VOD) Channel To Promote Your Brand

Video on demand (VOD) is the future and the future is here. All over the web, new services are popping up, offering consumers a new way to view their media. Some of that is already published media that they have bought the rights to (Shudder). Others are original content made by these services, giving them…

8 Industry Benchmarks You Need to Set For Accurate Performance Assessment

We all want to know how we measure up and where we stand compared to our competition. In business, it’s important to understand how we’re doing versus how our direct competitors are doing. And it’s not just about being competitive; it can help make sure that you’re on the right track. Industry benchmarks are so…

3 Ways That Site Answers, Feedback and Customer Service Are Winning Over New Customers

Long gone are the days when brands could simply rest on their laurels, blast out marketing messages, and wait for the customer orders to come pouring in. That’s just not how business works anymore, nor should it. For any business to succeed in the modern economy, you have to recognize and embrace the incredible power…

What Is The Secret To Creating Your Best Art and Work?

Do you have a “sacred place” that is just yours? That allows you to have the space and freedom to work on what is important. Some of us work in “hot desk” environments. But these seem to be designed more to save money for the industrial corporation complex than for the creative human. As humans…

How I Improved The Memorability Of My Brand With This Simple Change

Brand… What does this word mean to you? A brand is recognizable. Memorable. Trustworthy. Brand’s penetrate society at every level. They create trends. Influence lifestyle. Determine spending patterns. As much as we convince ourselves we are in control. That we rationally determine our journey in life, the things we do, and the products we buy.…

The Ultimate Guide to Creating a Successful Instagram Marketing Strategy

In today’s media-driven world, having an Instagram Marketing strategy is crucial for businesses of all shapes and sizes. Instagram is constantly changing, so staying on top of new features and strategies is important for establishing a social media brand presence. With 500 million daily active users, it can seem impossible to stand out, however, with…